Question 1

What is JSON-LD structured data?

Accepted Answer

JSON-LD (JavaScript Object Notation for Linked Data) is the format Google recommends for adding structured data to web pages. It helps search engines understand your content and can enable rich results like star ratings, FAQs, recipes, and event listings in search results.

Question 2

Does structured data improve SEO?

Accepted Answer

Structured data does not directly boost rankings, but it can significantly improve click-through rates by enabling rich snippets in search results. Pages with rich results (stars, FAQs, prices) tend to get more clicks than plain blue links.

Question 3

Where do I add the generated code?

Accepted Answer

Copy the JSON-LD with the script tag and paste it in your HTML page head section, before the closing head tag. It can also be placed in the body. Google processes it regardless of placement, but head is the convention.

Question 4

How do I validate my structured data?

Accepted Answer

Use Google Rich Results Test (search.google.com/test/rich-results) or Schema.org Validator (validator.schema.org). These tools check your markup for errors and show which rich result types your page may be eligible for.

Schema Markup Generator

Generated JSON-LD

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